Further growth for ZhuZhu Pets as Inspiration Works comes on board

Firm to create new collection of electronic toys and gifts for children in 2012.
Publish date:
Social count:
1_ZhuZhu Pets Logo.jpg

Lisle International Licensing has secured a deal with Inspiration Works, which will see its ZhuZhu Pets brand expand into the electronic toy category.

Inspiration Works has signed a UK deal with Lisle to develop a collection of ZhuZhu Pets electronic toys and children's handheld consoles.

"We are delighted to have Inspiration Works on board," said Francesca Lisle. "This is the perfect new platform for children to experience the brand as the sounds and features are brought to life in a new electronic way."

Tracey Devine, marketing manager at Inspiration Works, added: "ZhuZhu Pets will fit perfectly with our 2012 portfolio and is the ideal property for us to translate into the type of children's electronic products we produce."


Featured Jobs

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

SanrioJob Logo 620 x 349

Creative Manager

Best known for global icon Hello Kitty, Sanrio has a portfolio of more than 400 characters. We license a unique collection of branded gifts, stationery and fashion accessory items while collaborating with the most respected companies in the world. Our EMEA business coordinates the development licensing throughout Europe, Russia, Middle East, Africa, Asia (for Mr Men), Australia and New Zealand. An exciting, permanent opportunity has come up at our London office to lead our Design team as Creative Manager (m/f)

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.