Ambitious licensed poster firm GB Eye has inked an exclusive deal to supply toy chain Smyths with posters.
Smyths currently has 32 outlets across Ireland and the UK, with plans for aggressive expansion.
GB Eye will be supplying children's poster licences including Ben 10, In The Night Garden, Thomas, Bob the Builder, Disney brands, Peppa Pig, Roary the Racing Car, Mr Men and Little Miss, Dora the Explorer and Spongebon Squarepants.
GB Eye already has exclusive supply agreements with Tesco, Asda, Toys R Us, Borders, Morrisons and Woolworths.
Coming soon from the firm will be ranges for Hello Kitty, Madagascar 2, Ben 10, In The Night Garden, Slipknot, Sex Pistols and Jimi Hendrix.