Licensed toiletry specialist Grace Cole has added the Me to You brand to its growing portfolio, having inked a deal with Carte Blanche Greetings.
The company will be producing Me to You cosmetics and toiletries featuring the Tatty Teddy character, with products in store for spring/summer 2011.
"We are thrilled to announce the latest signing in our licensed brand portfolio," said Tracy Mort, MD of Grace Cole. "Me to You is a fantastic licence which we are very proud to be presenting to customers for 2011."
Carte Blanche's Sarah Quigley, added: "We are delighted to welcome the award winning Grace Cole to our growing Me to You licensing portfolio. The products in development are extremely exciting and will expand the current Me to You toiletries and cosmetics category into new retail distribution channels within the UK, as well as internationally."