Guinness World Records ties with Chick-fil-A

GWR challenging US children to set their own records after deal with chicken QSR.
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Guinness World Records is partnering with US fast food chain Chick-fil-A throughout the summer.

From July 26th to August 28th, a series of five Guinness World Records activity packs featuring 'Do Try This at Home' challenges will be available in-store.

The Kid's Meal items include a collection of GWR cards containing world records set by animals; a GWR sports and games booklet, including world records broken by athletes around the world; a 30-second timer to help children perform the activities such as how many jump rope skips can you make in 30 seconds; and a booklet of GWR hobbies and pastimes with related Do Try This at Home challenges.

"We hope reading about the Guinness World Records achievements and attempting some of the fun activities will inspire kids to strive to set their own records in life," said Angela Savage, senior kids and family marketing consultant for Chick-fil-A. "The warmer summer months are the perfect time to encourage children to be active and get outside to play with their parents and friends."

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