York-based health and beauty supplier H&A is celebrating its 30 anniversary in style with a new partnership with the International Space Archive.
In a deal brokered by Licensing Management International, the company is counting down to the launch of a NASA gifting collection. It is also celebrating a B&LLA win for the second consecutive year.
Holly Humphreys, licensing manager at H&A, said: “H&A’s new signing reflects the latest trends the growing popularity, particularly among young female and adult consumers, of fashion and lifestyle brands.
“We received the B&LLA award in 2017 for our vibrant, feel-good range of Happy Jackson health and beauty products. We are delighted to be recognised for the second year running, this time Krispy Kreme. Our B&LLA award-winning Krispy Kreme range is a fantastic example of a popular lifestyle brand translating into desirable, giftable beauty products.
“This year we are seeing the space trend enter the beauty arena, and our International Space Archive/NASA range will embody the phenomenon with products such as iridescent bath bombs and hair glitter. It looks set to be a fantastic 30 year.”
Before the company was known for its success with fashion and lifestyle brands, the H&A story began in 1988 and the company has held more than 100 brand licenses since signing its first contract in 1996.
It went on to launch creative products with classic brands such as Punky Fish, Purple Ronnie and Goldigga, and embraced trends around nineties men’s novelty gifting with Only Fools and Horses and Men Behaving Badly.
H&A has a successful children’s portfolio, producing Disney Princess, Miraculous, Spiderman and LOL Surprise ranges.