Licensing industry veteran Karen Addison is aiming to use her experience of the business to help other licensing professionals with the opening of her new company, Karen Addison Associates.
Among the first clients for the firm are Chorion and Start Licensing.
Addison believes she is perfectly positioned to offer solutions to the licensing industry, having a background that encompasses work as both licensee and licensor going back over more than a quarter of a century.
She began her career in the early 1980s in the ceramic and gift industry working for Royal Doulton - enjoying huge success with her first licence, The Snowman - before moving on to Border Fine Arts. After two and a half years, Addison moved into licensing, enjoying a 20-year association with The Copyrights Group.
"During my many years on both sides of the licensing fence I have regularly been asked for help and advice on licensing issues," explained Addison. "That's why I started Karen Addison Associates - to use the understanding I have gained during more than 25 years in the business to serve the needs of the licensing marketplace.
"I am delighted to say that it has already met with a very positive response."
The firm can be contacted by clicking here.