Lisle International adds new Little Monsters agents - Licensing.biz

Lisle International adds new Little Monsters agents

Number of sub-agents now on board for property as global licensing and merchandising drive continues.
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Lisle Licensing has appointed several key sub-agents for the Little Monsters brand.

The team will now be working in partnership with other agencies to further the licensing and merchandising programme across Europe, Russia, South America, Asian territories and Australasia.

Gaffney Global Licensing will handle all activity in Australia and New Zealand, while Exim Licensing will do the same in Latin America.

PJB Brands will manage Greece and Cyprus, while Brand Extensions will handle Russia and CIS.

Further European activity will be looked after by Enjoy, which will handle all opportunities in Spain and Portugal. Finally, Retro Development will take charge of licensing and merchandising deals in Asian territories.

"We are delighted to be partnering with such an esteemed selection of licensing agents and look forward to working as an integrated team to successfully deliver the brand," commented Gayle Tarrant, partner at Lisle International. "As master agents, we are really excited to have such professional partners on board to help drive the success of Little Monsters internationally, and look forward to the many announcements ahead of new global licensing deals."

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