Metrostar signs up for The Little Prince

Agency to represent classic French children's book in the UK.
Publish date:
Social count:
1_Little Prince Press Image.jpg

Metrostar has been appointed to represent iconic French children's book, The Little Prince, in the UK.

Having struck the deal with SOGEX and Propertiz, Metrostar will be seeking partners in the nurery, apparel, giftware, greetings, accessories, toiletries and other related categories.

It will be showing the property at the upcoming Brand Licensing Europe.

The most translated non-religious book in the world, over 150 million books have been sold. Licensing programmes are already established in Europe, North America, the Far East and Australia.

"The sheer delicacy of the illustrations and the poignancy of The Little Prince story make it the ideal property for those licensees and retailers looking to create high quality, beautiful products for babies and young children," said Claire Potter, Metrostar's MD. "Totally unique and eternal, we believe The Little Prince will be an important brand in British licensing for many years."

Eric Edery from Propertiz added: "Claire's experience and expertise gave us great confidence that Metrostar is the right agent for The Little Prince in the UK."

Want to receive up to the minute licensing industry news straight to your inbox? Click here to sign up for the free Daily Digest and Newsflash services. You can also follow on Twitter and Facebook.


Featured Jobs

Historic Royal Places Job Logo 620 x 349

Licensing Executive

Historic Royal Palaces (HRP) is a successful, high performing organisation built on strong foundations. An independent charity, we manage the Tower of London, Hampton Court Palace, the Banqueting House, Kensington Palace, Kew Palace and Hillsborough Castle in Northern Ireland. We help everyone to explore the story of how monarchs and people have shaped society in some of the greatest palaces ever built.

Universal Job Logo 620 x 349

Senior Graphic Designer, EMEA - Consumer Products

Working in tandem with the Product Development team and reporting into the Design Manager EMEA, the purpose of this role is to drive forward our creativity across all licensed consumer products. As part of the creative team, you’ll be developing exceptional creative assets and product concepts for numerous NBCUniversal franchises that inspire licensing partners across the entire region.

Aardman Job Logo 620 x 349

Brand Manager (Maternity Cover)

Part of the brand team, The Brand Manager works closely with several members of the department, including Studio Publicist, Community Managers, Licensing, Sales and Attractions and Live Experiences teams to implement local and international strategies in the form of brand plans and maximising on all activity surrounding the properties.

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.