Mr Bloom blossoms with third series

Pre-school show recommissioned by the BBC; Bulldog in talks with potential licensing partners.
Publish date:

Top rating pre-school show, Mr Bloom's Nursery, is to return for a third series, with licensing agent Bulldog hoping this will give it a further boost in the consumer products sector.

The show is one of the UK's highest rating pre-school offerings on Cbeebies and BBC2, with audiences peaking at over 500,000 on the pre-school channel with a 23.6 per cent share.

It is also a key part of the Cbeebies website, attracting 35,000 visitors a week.

Bulldog is due to announce a number of merchandising deals shortly.

"Mr Bloom's Nursery is a big, big hit so it is no surprise the BBC has commissioned a third series," said Bulldog MD, Rob Corney. "It's a very strong licensing prospect and we are dealing with a lot of interest from the industry, as well as consumers keen to get information on forthcoming product.

"We are in talks with a number of prospective partners and will be announcing plans for key categories very soon. It seems certain that the Mr Bloom programme is set to grow and grow."

Want to receive up to the minute licensing industry news straight to your inbox? Click here to sign up for the free Daily Digest and Newsflash services. You can also follow on Twitter and Facebook.


Featured Jobs

Rainbow logo landscape_home of classic Final

Product Manager

Rainbow Designs Ltd I Olympia, London I Salary: Competitive I Date Published Wednesday 16th January 2019