Thompson and Morgan has secured a new partnership with Mr Men and Little Miss for a branded selection of seeds and gardening products for kids.
Founded in Ipswich in 1855, Thompson and Morgan is one of the leading seed and plant businesses in the UK.
“We are hugely excited about this partnership with one of the best known and loved children’s brands in the world and have no doubt that the iconic Mr Men and Little Miss characters will inspire a new generation of budding young gardeners to get growing from seed,” said Joseph Cordy, head of B2B sales at Thompson and Morgan.
Sabrina Segalov, licensing manager, Mr Men and Little Miss, added: “It is great to be working with one of the UK’s largest seed and plant companies on this colourful and fun range of Mr Men Little Miss seeds.
“We are delighted that the range officially launches at Hampton Court Flower Show this year with a limited edition selection being sold at the Mr Men themed garden which is a huge part of Children with Cancer UK’s 30 anniversary celebrations.”