MyBrandEmail to get fans 'all shook up' over Elvis Presley Enterprises deal - Licensing.biz

MyBrandEmail to get fans 'all shook up' over Elvis Presley Enterprises deal

Elvis fans can 'return to sender' with personalised addresses such as @ElvisPresleyFan.com and @LoveElvis.net from November
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MyBrandEmail has embarked on a licensing agreement with Elvis Presley Enterprises (EPE) to provide its personalised email service to Elvis fans across the globe.

The firm will be offering fans the chance to express their passion for the Rock 'n' Roll legend with personalised email addresses such as @ElvisPresleyFan.com; @LoveElvis.net; @GracelandVIP.com or @AllShookUp.com.

The new service will be available from November this year, allowing fans to truly 'return to sender' in 2013.

Dickie Armour, general manager at MyBrandEmail, said: "We are really thrilled to have EPE on board and we're excited to be working with them to help them generate new recurring revenues and get even closer to the Elvis fans with this new exciting service.

"To be working with such an icon as Elvis Presley is just incredible."

Susan Meek, VP international licensing at EPE, added: "Enabling the fans to engage with the Elvis brand in every email they send or receive is just a fantastic way of extending the reach of the Elvis brand across the globe."

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