Rights Management International has opened its doors - with a remit to put music licensing well and truly back on the map.
The firm was set up by Vicky Kostura - who has enjoyed a successful career in both brand and music licensing - earlier this year. Kostura previously ran International Licensing Syndicate, licensing out groups including Iron Maiden and Bon Jovi, before going on to manage the worldwide licensing campaign for The Spice Girls.
Most recently she was new business manager at The Beanstalk Group.
RMI has already signed up a number of key licences. "RMI will also focus on big brands with untapped potential, looking at long-term relationships throughout the next decade," Kostura explained to Licensing.biz.
Music artists on board include The Sugababes, The Pretenders, The Clash, The Enemy, Lemmy and Lemar, plus boy band of the moment, JLS. Kostura has signed several deals for the X Factor stars including a sticker album (picked up by WH Smith), watches and jewellery (picked up by Argos), while the likes of posters, toys, nightwear, back to school stationery, bed linen and numerous other categories are in discussion.
Kostura is also working with venues such as The Embassy Club and The Sanctum Soho Hotel, with design cues from the interior of the rock and roll hotel acting as a style guide to the forthcoming licensing campaigns.
For further details, click here to contact Kostura direct.