The result of a close collaboration between the two companies, the new range explores all aspects of the V&A and illustrates the breadth of the collections. The collection offers both traditional and contemporary designs.
Following the launch, due in stores from January, V&A and MGML are already planning extensions with the addition of Christmas cards and other seasonal stationery.
All of the products are marketed with V&A brand prominence, which, combined with MGML’s quality products and customer service provides the ideal platform to showcase the new range.
All products within the new range will generate royalties via MGML’s trade, export, mail order and international outlets, as well as through the V&A’s retail outlets.