Purple Ronnie books and stickers on the way - Licensing.biz

Purple Ronnie books and stickers on the way

Coolabi Group has signed new deals with Summersdale and Funstickers.
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Coolabi Group has signed two new deals with Summersdale and Funstickers for its Purple Ronnie property.

Summersdale have come on board to publish and distribute gifting books worldwide (excluding North America) with the new books hitting shelves in spring 2016.

“Summersdale is thrilled to welcome Purple Ronnie into its portfolio and to align our company with such a strong brand where the synergies between the two are clear," said Claire Plimmer, Summersdale.

"We’re looking forward to promoting Purple Ronnie’s fun, quirky and slightly irreverent character within an initial four book deal.”

Elsewhere, Funstickers has developed a brand new Purple Ronnie sticker range including bubble stickers, 3D stickers, foam stickers and sticker activity sets. 

Andrew Chase, managing director at Funstickers, added: “I am delighted to be adding these properties to our portfolio and look forward to presenting our range in the autumn."

The firm is also working with Coolabi across both Beast Quest and Clangers.

Beast Quest sticker sets will be available soon while new Clangers sets are expected on shelves in autumn 2016.

Valerie Fry, director of licensing at Coolabi, said: “Purple Ronnie is an iconic property that continues to sell extremely well.

"Recently it successfully diversified into digital but this fantastic gift book series, expertly developed by Summersdale, shows our commitment to its core offer in publishing.In addition, we are proud to have developed an excellent working relationship with Funstickers who we are now working with us across three properties.”

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