Tango's Blue Raspberry flavour was only available as a crushed ice drink in selected UK cinemas – until now.
Rose Confectionary has added the flavour to its existing range of Tango bonbons, teaming up with Start Licensing, agent for Tango brand owner Britvic.
Ian Downes of Start Licensing said: “Britvic are pleased to be working with Rose Marketing on this new line into a market which is eager to see more ‘Blue Raspberry’ flavour product. Rose are proven innovators in their field and are sure to be successful with this launch.”
In a company profile on Licensing.biz Ian Downes said he felt his Start Licensing was “well placed and qualified to talk to more food and drink brand owners”, following its food products partnership with Britvic.
Steven Watt, managing director of Rose Marketing said: “We are really excited about the launch of our new Raspberry Tango Bon bons. The feedback from our customers and support from Britvic has been fantastic.”
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