Smiley bags London Fashion Week deals

New apparel collaborations revealed for spring/summer 2010.
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5_Smiley pic.jpg

The Smiley Company has revealed a further two collaborations, both of which were previewed at the recent London Fashion Week.

Women's wear designer Louise Gray has produced a limited edition five piece capsule collection, including a dress, skirt, bustier, jacket and shorts.

Meanwhile, men's knitwear firm Sibling revealed a six piece collection.

Both collections are adorned with the famous yellow Smiley face.

"The Smiley Company are very excited to be working with both Louise Gray and Sibling on these fantastic collaborations and are thrilled with the pieces that they have both created for SS10," said Nicolas Loufrani, CEO of The Smiley Company.

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