Smiley Company joins forces with Comic Relief - Licensing.biz

Smiley Company joins forces with Comic Relief

Firm creating special 'Happy Now' Take That tour t-shirt to raise money for charity.
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The Smiley Company is lending its support to Comic Relief - creating a special 'Happy Now' Take That tour t-shirt which will be sold to raise money for the cause.

The t-shirt (pictured) is currently being sold on Take That's summer tour.

"We're really proud to have donated the use of our image to the Happy Now Take That t-shirts, because all the profits from the sale will go straight to Comic Relief, where they can spend it helping the people that need it most," said Nicolas Loufrani, CEO of The Smiley Company.

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