STATIONERY MARKET FOCUS: Blueprint

Firm's back to school ranges about to hit retail; further brand extensions due in September.
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Blueprint Collections is readying for the lauch of its new back to school ranges into retail, while it has also revealed a raft of new licensed product due to debut in September.

The company will be rolling out designs featuring characters such as Ben 10, Mr Men and Little Miss, Hello Kitty, Bang on the Door's Fabric Animals, High School Musical and Hannah Montana for the back to school market.

On top of this, Blueprint has also launched a new collection of bags to sit alongside its Emma Bridgewater stationery ranges.

Arriving in September will be a range of Caroline Gardner gift and social stationery featuring some of the artists best known designs to date.

Blueprint is also lining up a new line of Hello Kitty stationery, plus Toy Story product to tie in with the 3D release of the classic film in the autumn.

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