Temple Run expands global licensing with apparel, accessories and magazines

Core merchandise scheduled for 2014 including National Geographic Temple Run Books.
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Lisle International has unveiled a raft of licensed partners for for its popular digital property, Temple Run, with merchandise already available for apparel.

Core merchandise categories including, accessories, bags, magazines and annuals are drafted to arrive in market soon.

A new worldwide deal will see National Geographic launch a series of non-fiction Temple Run books in the UK.

Scheduled for a 2014 release, the books will explore mysterious and symbolic across the globe that could make for ideal backdrops to the Temple Run Series.

In addition, Forbidden Planet will launch a Temple Run merchandise range covering apparel, bags, gifts and novelty in September.

Gayle Tarrant from Lisle International, said: "The new partners are perfect both for the Temple Run license as they have great synergy with the brand, and also for the players of the game itself as the crossover of audience is obvious.

"With these new partners we will provide an opportunity for fans to continue the experience of Temple Run beyond the game.

"Temple Run has been cited as part of the revolution in gaming and has demonstrated its longevity and popularity by remaining in the top 20 iTunes mobile games since 2011.

"Imangi have great plans for the brand going forward and with many opportunities still to be had with the licensing programme now is a great time to be involved."

The latest deals follow the announcement that six-times Olympic Gold medallist, Usain Bolt is the latest playable character in Temple Run 2. Read Licensing.biz's full story here.

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