The WotWots bolstered by new agents in key territories - Licensing.biz

The WotWots bolstered by new agents in key territories

Firms signed up in Latin America, Canada, Australia and New Zealand for Pukeko property.
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American Greetings Properties has brokered a number of new deals with a wave of agents for The WotWots.

Exim Licensing will represent the Pukeko Pictures property in the Latin American region; Segal Licensing has acquired the rights in Canada; and Stella Projects has signed up for Australia and New Zealand.

All agents have signed deals which include merchandising, events and publishing rights.

"These recent deals demonstrate the ongoing growth of The WotWots both locally and internationally," said Andrew Smith, chief executive of Pukeko Pictures. "The WotWots events have always been enormously successful, and, together with broadcast, strong demand has grown for The WotWots merchandise to be available in retail in these territories."

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