Gogo's Crazy Bones, the collectable mini-figurines, were recently introduced to the American market with a multi-million dollar TV advertising campaign.
Success has come quick Stateside – Gogo’s Crazy Bones are already the second-biggest collectable brand in the number one US retail chain Walmart.
“Gogo’s is proving to be phenomenally successful wherever it launches, with both consumers and licensees alike - the US is no exception and this giveaway has boosted the brand’s profile even further”, says Bulldog MD Rob Corney.
Bulldog is already working with US licensees such as Hybrid, National Entertainment Network, Winning Moves, Mad Dog and Black & White Footwear.
You can read our Gogo’s Crazy Bones brand profile here.