Coolabi’s preschool brand Poppy Cat will be celebrating the launch of new toys, books and an app with upcoming store visits to John Lewis and The Entertainer.
The Poppy Cat book series has sold more than 2.5 million copies and the new Poppy Cat app allows fans to take part in 12 games, using an interactive map to find activities and video clips.
The animated star of the show will be joined by the voice of Poppy Cat, Gavin and Stacey star Joanna Page and both will visit John Lewis, Oxford Street on 1st November between 11am and 12pm.
This John Lewis day will feature a reading from new Poppy Cat books; All Aboard and Blast Off and children can enjoy free stickers and a colouring-in corner at the store.
Poppy Cat will also be visiting The Entertainment stores across the country with appearances at the Manchester and Bury stores on Saturday 20th October and the Westfield Stratford and Bluewater on Saturday 27th October.
These days will allow visitors to take part in an in-store treasure hunt with prizes including a copy of Poppy Cat’s new DVD and a trip to the Chessington World of Adventures Resort Hotel.
Want to receive up to the minute licensing industry news straight to your inbox? Click here to sign up for the free Licensing.biz Daily Digest and Newsflash services. You can also follow Licensing.biz on Twitter and Facebook.