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BLE 2013: Tree Fu Tom increases international expansion - Licensing.biz

BLE 2013: Tree Fu Tom increases international expansion

Popular pre-school property signs four new licensing agents and three toy distributors across CEE and Israel.
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FremantleMedia Kids & Family Entertainment is increasing the international expansion of its hit pre-school series, Tree Fu Tom with the appointment of four new licensing agents and three toy distribution partners. 

Joining the property's growing portfolio are licensing agrents Partner Plus in Greece, El Ocho in Spain, IMC in Argentina and INK Scandinavia and CEE.

Meanwhile, Giochi Preziosi' range of Tree Fu Tom toys will be distributed by Top Toy Nordics, TM Toys CEE and Little Prince toy distribution in Israel.

The latest deals follow a raft of TV sales for the animated aeries, with deals in Sweden, Denmark, Ireland, Greece, Portugal and Spain.

Carl Lumbard, head of global licensing, FremantleMedia Kids & Family Entertainment said: "With fantastic broadcasters already in place these prestigious new appointments provide us with the on the ground expertise to maximise Tree Fu Tom's international consumer products roll out.

"We look forward to working with our new partners to help grow Tree Fu Tom into a truly global pre-school property.”

The BAFTA nominated CG series combines innovative elements of heroic action, fantasy and magic, coupled with unique interactive physical activity.

The series is a co-production between FremantleMedia Kids & Family Entertainment and the BBC for CBeebies, with animation by Blue Zoo Animation.

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Tree Fu Tom

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