Brand Licensing Europe is to be the headline sponsor of The Licensing Awards 2015.
Ahead of this week's show - running from October 7th to 9th at London's Olympia - event director Darren Brechin confirmed that Advanstar is "delighted to become more involved" with the Max Publishing event.
"These accolades truly reflect the excellence in our industry and as Europe's leading trade show it seemed only fitting that we should increase our support," commented Brechin. "After another truly impressive 2014 event recently, we are looking forward to next year's extravaganza."
Ian Hyder, joint MD of Max Publishing, added: "It is great news that BLE is on board as headline sponsor for 2015. This year's awards event was the biggest and best yet and we look forward to working with BLE to make The Licensing Awards 2015 even more spectacular with an awards programme of which the licensing industry can be truly proud."
The Licensing Awards will take place on September 15th, 2015 at the Grosvenor House Hotel, London.