The new signings keep coming for Brand Licensing Europe, with Advanstar revealing a further two high profile names have come on board for the new-look brands area.
Automobili Lamborghini and Major League Baseball exhibit at the show for the first time. Both will take their place alongside the likes of AC Milan, Real Madrid, Manchester United Merchandising, Chupa Chups, NBA Europe, The Royal Ballet, Discovery and Maui & Sons among others in the brands section.
"We are very pleased to welcome Automobili Lamborghini to Brand Licensing Europe 2013," said Darren Brechin, BLE event director. "It is a brand with an extraordinary heritage and powerful associations.
"It is also a huge pleasure to welcome such a top international brand as Major League Baseball. I can't wait to see their presence on the show floor and to hear more about the brand's plans on this side of the Atlantic."
Brand Licensing Europe runs from October 15th to 17th at Olympia in London. For further details simply click on this link.