Disney UK hits London Pride with Qualatex and 5000 balloons - Licensing.biz

Disney UK hits London Pride with Qualatex and 5000 balloons

Following a successful debut in 2017, the firm trumped last year’s efforts with a staggering display of 3,500 coloured Qualatex balloons spelling out the Disney name and the word Love in black and white.
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London Pride - 2

Disney UK returned to London Pride for its second year last weekend, enlisting the help of Qualatex to join the world’s biggest LGBT+ celebrations.

Following a successful debut in 2017, the firm trumped last year’s efforts with a staggering display of 3,500 coloured Qualatex balloons spelling out the Disney name and the word Love in black and white.

Of course it brought the obligatory rainbow Mickey Mouse heads, each one containing over 800 balloons.

A team of nine balloon artists and a host of over 30 Disney cast members joined Qualatex Instructor Stuart Davies for the build at Disney UK’s Oxford Street store, where they worked together across three days to create over 85 balloon structures.

“Being given the chance to work on such an important event for the second year running was truly an honour,” said Davies. “This event gives me the opportunity to push boundaries and to do so, I need to work with the best materials, which is where Qualatex balloons come in.

“I am so proud of our creation for this year’s Pride London and would like to thank the amazing teams at Disney, Qualatex and Beyond Balloons as well as all the other contributors for making this come together in such a joyous and memorable way.”

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