Mojang to give Keynote Address on the rise and rise of Minecraft at BLE 2014

Address forms part of BLE's free-to-attend Licensing Academy.
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Minecraft creator Mojang will be giving a Keynote Address at BLE 2014.

The Keynote Address, forming part of BLE's Licensing Academy, will take place on Wednesday, October 8th and will be given by Vu Bui, the chief operating officer at Mojang AB.

Vu will use the Keynote Address to tell attendees about the rise and rise of Minecraft.

This year’s free-to-attend Licensing Academy is packed full with advice, case studies, facts and figures and top level discussion, carefully selected to help visitors learn more about the business of licensing.



The IOC to deliver keynote address at BLE 2018

Titled The Olympic global licensing strategy – the IOC new approach to licensing,’ the address will see VP commercial integration, Elisabeth Allaman take to the Licensing Academy stage at 12pm on Wednesday, October 10.

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