More growth for Big & Small

Four new licensing deals revealed; Lenny Henry to make BLE appearance.
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The long-term licensing drive for Kindle Entertainment's pre-school show Big & Small is continuing to build - with Start Licensing inking four new agreements.

Fashion UK, Zak, Little Star Creations and Avanquest are now all on board. The licensing programme also encompasses toys, plush, puzzles, publishing, DVD, apparal and music downloads.

In addition, the show's voice talent Lenny Henry will be making an appearance at Brand Licensing Europe on Wednesday September 30th. Photocall opportunities will be available before he introduces the Big & Small presentation at the show's TV lounge at 12pm.

"Brand Licensing marks the end of a big year for Big & Small and who better to celebrate their first birthday with at the show than Lenny Henry himself," said Anne Brogan, founder and director of Kindle Entertainment. "We are confident that this dynamic duo will continue to delight and entertain fans across the world for years to come."

Lenny Henry added: "Making the first series of Big & Small was a solid gold hoot - the songs were boss, the storylines at times made me laugh till milk squirted from my nose and the miraculous production values by an extremely passionate team, all combine to make this show the mah-hoosive success it richly deserves."


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Big & Small

With the pre-school market being one of the most competitive in licensing, the challenges facing any newcomer to the sector are great.

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