MyBrandEmail – the company which can supply personalised emails to fans of top properties – has become Gold sponsor of the Licensing.biz Power List.
The firm joins miEvents, which is the headline sponsor of the new print magazine and event, in support of the venture.
The votes have been counted and there is not long to wait to find out which brands the 200 independent judges have voted for in the categories of Character & Entertainment, Brands, Sports and Art & Design.
The glossy book will be launched at Brand Licensing Europe on October 15th, where Licensing.biz and miEvents (which is a division of the miPR Group) will also host a party to celebrate the Power List.
The Licensing.biz Power List will also be inserted in the November issue of ToyNews, and the corresponding issues of weekly sister titles MCV and Music Week.
MyBrandEmail boasts a unique online software system which enables licensors to engage more closely with fans by selling them a personal email address associated with their brand.
"We are really pleased and excited to be a Gold Sponsor of the Licensing.biz Power List," said MyBrandEmail's Dickie Armour. "We think it's a great initiative and feel it's a great way for us to support the brand licensing industry whilst also raising the profile of MyBrandEmail."
Lisa Carter, publisher of Licensing.biz, added: "We are delighted to welcome MyBrandEmail as Gold sponsor of the Licensing.biz Power List. Now that the votes have all be counted, the excitement is really mounting to the official unveiling of the list and, of course, the celebration party on October 15th."
For further information on the Licensing.biz Power List Party, please contact Powerlist@intentmedia.co.uk.