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Advanstar confirms new dates for BLE 2014 - Licensing.biz

Advanstar confirms new dates for BLE 2014

Show will now take place from October 7th to 9th.
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Advanstar has confirmed that it is moving the dates of the 2014 show forward by one week to avoid a direct conflict with Mipcom.

The Olympia-based show will now take place from October 7th to 9th, 2014. The show floor is already 70 per cent sold.

"Our primary motivation was to avoid a direct conflict with Mipcom's new dates for 2014, as many of BLE's core customers participate in both shows and this move will facilitate that," explained event director, Darren Brechin.

"We will also be working more closely with the Mipcom team in future to align our dates for the benefit of all out exhibitors.

"In addition, we have received feedback from licensors and retailers that retail buying patterns are moving earlier, and that bringing BLE forward could be a welcome move. That is something that we will investigate more for future show dates."

For further details on BLE click here to visit the official site.

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