Specialist children's publisher Egmont is firing up its digital team in the UK with the appointment of a new digital publisher.
Stephanie Gauld (pictured) has joined the company from Disney Online Studios. She will work across Egmont's three books and magazines divisions, reporting in to the head of the UK business, Rob McMenemy.
Gauld built the team responsible for Disney's virtual worlds across EMEA, and led the launch in Europe for Club Penguin. Prior to that, she developed the digital online and interactive TV content strategy to support the launch of Cbeebies.
"We have an incredible opportunity to inspire children and teenagers to read in new ways with Stephanie's unique insight into world class children's digital content businesses," said Rob McMenemy, senior VP, Egmont English Language & Central Europe.
Gauld added: "It's an exciting time for children's publishers. Egmont is uniquely positioned to grow as a multi-platform organisation, having an established fiction book business as well as magazine and licensed character businesses.
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