Rob McMenemy, currently SVP and managing director of Egmont UK, US & Australia, has been appointed as the new regional manager for Egmont's Central Europe Area and Egmont Holding, Germany.
He will continue in his current role and, from January 2010, he will also take over the management responsibility for Central Europe from Frank Knau, EVP Egmont and MD Egmont Kids Media, to whom he will continue to report.
The firm's central Europe area encompasses Germany, Switzerland and Austria.
"I am honoured and excited to have the opportunity to work with two such well established and successful businesses, which represent the best of children's publishing in Germany, Switzerland and Austria," said McMenemy.
"They have great titles, lists and authors and I'm looking forward to working with the management team to further develop the business in the region."
McMenemy joined Egmont UK in 1993, becoming UK MD in 2004.