March saw a record number of industry executives visiting Licensing.biz, according to new data from Google Analytics, with unique visitors surging towards the 20,000 mark.
A total of 19,456 unique users were reported for the period - up over 11 per cent from the February figure. Page views grew to 54,734 - up ten per cent from the previous month.
Over 11,500 execs across 125 different countries receive the Licensing.Biz daily news digest and breaking newsflashes. Extensive coverage of overseas events such as Licensing International Expo, Brand Licensing India, Licensing Forum: CEE, Surtex and Licensing Factory Croatia, as well as a media partnership with Showcomotion in the UK will see Licensing.biz further extend its global readership over the coming months.
"Licensing.biz is only 18 months old, but is already market leader by a clear distance in the UK and Europe,” said Stuart Dinsey, boss of publisher Intent Media.
“Print rivals are suffering because they simply cannot compete. Licensing.Biz has changed what the global licensing industry expects from its trade media. The site can be read by everyone, every day, wherever they are in the world, for free. And we can prove our figures. No daft claims, just clear audited readership data.
"Expect more from us in the coming months, as we march towards 20,000 unique users. Imitators may have launched, but Licensing.biz is still the only place for quality content on a daily basis - and not just news, but big name interviews and sector spotlights."
For more information about Licensing.Biz and its growing readership and influence, contact Adrian.Miles@intentmedia.co.uk or call him on 01992 535647.