New official data from Google Analytics has shown that Licensing.biz achieved its highest ever unique users, page views and sessions served for September – the month the site was celebrating its first birthday.
Page views grew by 25 per cent over August, reaching 43,593, while sessions served was up by 29 per cent over the previous month to 24,895. Most importantly, unique visitors to the site increased by a healthy 22 per cent, reaching 14,387.
On top of this, over 12,200 industry executives across 125 different countries now receive our daily news digests and breaking newsflashes.
“In its first year Licensing.biz has seen incredible growth in its readership and these latest official figures underline and continue that trend,” said managing editor, Dave Roberts.
“Perhaps even more importantly, however, in that same period the site and associated Licensing.biz Daily email have become an integral part of the industry, delivering news and analysis direct to the main players at all levels of the business, from IP holders to retailers. In the months ahead we’ll be looking to build on this not only by increasing our readership still further, but with some major additions and enhancements to the site planned for the New Year.”