Now Facebook strikes music deal with Sony/ATV

The deal will extend to music used across Facebook, Instagram and Oculus and echoes similar deals struck with Universal Music just before Christmas.
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Facebook has struck a licensing deal with the music publishing company Sony/ATV to pay songwriters when their music is used in videos on the platform.

The deal will extend to music used across Facebook, Instagram and Oculus and echoes similar deals struck with Universal Music just before Christmas.

The move hints at broader ambitions for music upon the world’s largest social network.

Sony/ATV currently holds the rights to more than 3 million songs by artists such as The Beatles, Michael Jackson and Kanye West.

The agreements have the potential to make it easier for fans and Facebook users whose clips were being taken down for copyright infringement. It could also position Facebook more squarely against YouTube, a dominant destination for music videos.

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