Record numbers for KidScreen Summit - Licensing.biz

Record numbers for KidScreen Summit

Attendance up by ten per cent for last month's event, making it the biggest ever.
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Just over 1,500 kids entertainment professionals attended last month's KidScreen Summit in New York, an increase of ten per cent on 2010, making it the biggest event yet.

Over 300 kids television buyers participated, alongside 875 content producers and distributors. In addition, the event continues to attract more overseas attendees, with 68 per cent of delegates coming from outside the US.

The Summit had a greater participation from European companies in general - seven per cent up on 2010 - while also welcoming its biggest ever group from Brazil, with 67 delegates.

Attendance from Spain, Sweden and Mexico more than doubled, while numbers from the UK and France were both up by double digits (30 per cent and 20 per cent respectively).

"The move to a four-day format was an unparalleled success," said KidScreen VP and publisher, Jocelyn Christie. "Our sessions drew bigger crowds than ever before, and the Nickelodeon Delegates Lounge was packed right up until the end of the event. And feedback on the ground indicated a healthy amount of business being done there."

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