Britain's longest-running kids' comic The Dandy is now officially digital-only.
'Issue zero' of the digital comic has launched for free on www.dandy.com. From issue one onwards, each weekly digital version will cost £1.49 (compared to £1.99 for the print edition), or £29.99 for a year's worth of credits (compared to £85 for an annual subscription to the print comic).
The last print edition of The Dandy has hit shelves, with a fond farewell from Sir Paul McCartney. In 1963, McCartney said his personal ambition was to appear in The Dandy, and now he's achieved it.
The last ever Dandy is 100 pages long and stars 75 of the comic’s greatest characters, from Desperate Dan to Bananaman, to celebrate the comic's 75th anniversary.
It also includes a pull-out edition of the very first Dandy from 1937.
The new digital edition, meanwhile, is available online on PC and Mac, and will later arrive on tablets and smartphones.
In addition to the comic, there will be a joke shop and a Dandy TV Show with game reviews, celebrity interviews and a ‘News at Dan’ round-up with TV presenter and comedian Chris Cohen.
Dubit and Guerilla Tea helped develop the software for the digital Dandy.
Craig Ferguson, Editor of the new Dandy said: “We all know how popular digital devices have become with children so we’re drawing on our traditional heritage and updating our product to make it relevant for today’s children.
“With this weekly digital edition, The Dandy is once again blazing a trail by launching a unique, interactive, motion comic. We’re giving The Dandy a whole new dimension and bringing a new lease of life to our characters.”
David Bain, Head of Digital Development, added: “The ‘Digital Dandy’ will pave the way in a new era for comic books in the UK, utilising the latest technological advancements and bringing the much-loved comic to a new generation of fans with technology that will work across different platforms.”
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