The Walt Disney Company has confirmed that it will exhibit at this year's Brand Licensing Europe.
The firm joins the 200-strong exhibitor line-up at Olympia in October - which also includes BBC Worldwide Licensing, Museum of London, Royal Opera House, Chupa Chups and ITV Studios Global Entertainment.
"We are delighted to be taking part in this year's Brand Licensing Europe event and look forward to showcasing our vast portfolio of properties for autumn/winter 2013," said Marianthi O'Dwyer, VP, licensing at The Walt Disney Company UK and Ireland. "The heritage and strength of the Disney and Marvel brands, combined with our commitment to new and innovative content and our integrated approach to all aspects of how we conduct our business, make us different from other licensing companies in the marketplace today.
"This event will provide a great platform to further the dialogue with our licensees and retail partners to ensure we deliver first class, high quality products to our end consumer."
Brand Licensing Europe runs from October 16th to 18th at London's Olympia.
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