Corus Entertainment’s Nelvana is partnering with Saban Brands to represent Power Rangers consumer products in France.
Nelvana has already signed two new licensees in the territory for the kids action-adventure brand.
Sun City (kids’ t-shirts and sleepwear) and Viquel (back-to-school, stationery) now join master toy partner, Bandai, and hundreds of existing Power Rangers licensees around the world.
“We’re thrilled to be able to represent one of the longest-running kid’s series in TV history and add these new licenses to the dynamic Power Rangers portfolio,” said Antoine Erligmann, co-head of Nelvana Enterprises. “With the breadth of new content coming out over the next year, this partnership will enhance the Power Rangers experience for kids.”
Gustavo Antonioni, MD, Consumer Products EMEA at Saban Brands, added: “Nelvana has a proven track record in establishing kids properties in the French market.
“We look forward to working with their team of experts to bring the iconic Power Rangers franchise to the next level and expand the consumer products program to reach a wider audience of fans.”
In the autumn, the newest iteration of the Power Rangers series will debut in France on Gulli with a new, action-packed season called Saban’s Power Rangers Dino Charge.
In addition, Saban Brands and Lionsgate have partnered to produce an original live-action theatrical film based on the original Mighty Morphin Power Rangers, which is slated for release in summer 2016.