ToyNews publisher Newbay is bolstering its games division with four new senior editorial staff working across the market leading MCV and Develop titles, as the firm expands its presence in the events space and moves into new territory with the imminent launch of eSports Pro.
MCV will be headed up by Seth Barton, a veteran journalist and editor, most recently in charge of Expert Reviews at Dennis Publishing – there he was responsible for explosive traffic growth and content remit expansion, and he also writes video game articles for Stuff, Wired, The Metro, PC Pro and Eurogamer.
"I’m thrilled to be joining the excellent team at MCV at an exciting time for the industry," said Barton.
"Virtual reality is here, the traditional console cycle is being disrupted, the lines between mobile and TV gaming are blurring, eSports are on the rise, digital and physical sales fight for consumer attention, while the shadow of Brexit looms large. Whether it’s in print, digital download or online, we’ll strive to make MCV an essential source of information for everyone who sells, publishes or develops games in the UK, as well as acting as a forum for constructive discussion across the industry."
Alex Calvin has been promoted to MCV deputy editor, having worked for two years on the brand supporting the editor and contributing to it’s growth this year.
Meanwhile on Develop, Jem Alexander joins Newbay as editor. Joining Newbay from Riot Games, Alexander has previously been content editor at PlayStation and Joystiq.
“I’m thrilled to be taking the helm at Develop," said Alexander.
"It’s an opportunity to take a franchise with a rich, respected history in the industry and, alongside a new editorial team, continue its evolution to best reflect the constantly changing world of game development. I’m looking forward to being able to delve deeply into the super-technical nitty gritty of games and picking the brains of some of my favourite developers."
Alexander will be working alongside the newly appointed Sean Cleaver as deputy editor. The entire staff will be operating from Newbay Europe’s new London Bridge offices.
Elsewhere in Newbay’s games division, eSports Pro – a brand new title for the eSports industry – will launch in November. This entirely new website will deliver news, analysis, interviews and all the info the burgeoning eSports industry could need.
Also in November, Newbay is launching the eSports Industry Awards, and the Future Games Summit. The eSports Industry Awards tales place on November 21st at the Brewery in London. The Future Games Summit is a brand new two-day conference taking place on November 23rd to 24th at the Millennium Mayfair Hotel, London. It will examine current and future trends across the entire spectrum of the interactive entertainment industry.
“With the combination of established titles MCV and Develop, which have dominated the video games and development trade media for years, and the launch of exciting new events, plus the launch of eSports Pro, Newbay’s armada of media platforms are the best way to get informed and get connected to every facet of the video game, development and eSports markets,” said Newbay’s content director Andrew Wooden.
NewBay’s managing director Mark Burton added: “I am looking forward to working with the new team to build on the success of the current products, and delivering the best service we can to our readers and sponsors. As the interactive entertainment industry continues to evolve at pace, we need to make sure we are evolving with it.”