The collectable apparel outfit, Authentic Heroes has secured a new partnership with IMG and its Football Greats Alliance to introduce a new line of Football Greats clothing.
Football Greats Alliance is an organisation that is dedicated to preserving the legacy of retired NFL athletes through innovative new means, the latest taking it into the collectable apparel category. Items in the new line will feature quotes from former NFL players, along with images, likeness and historical authentication of game-worn jerseys.
Hall of Famer, Brett Favre, a former quarterback of the Green Bay Packers will be the partnership’s inaugural featured player. Authentic Heroes will feature Brett Favre’s name, number and likeness on its unique style of hand-crafted, limited edition fan wear.
The clothing will be created by extracting fibres from an on-field, game worn jersey. These fibres will be incorporated into a limited edition collection of jerseys, t-shirts, hoodies and other wearables, providing sports fans with a unique opportunity to own a piece of history.
“We are pleased to work with FGA and IMG to connect football’s fan base with their favourite retired players,” said Paul Serbiak, Authentic Heroes’ CEO. “Research has shown that people want more of a selection of retired players’ jerseys. Partnering with the FGA will provide unique collectible apparel products to sports fans nationwide, and we’re honoured to present them with the opportunity to celebrate these cultural icons.”
Brett Weiss, director of FGA for IMG, added: “We look forward to working with Authentic Heroes to create high-quality memorabilia products that celebrate the game’s icons. The Authentic Heroes approach to licensed sports merchandise is a new and unique way to make on-field, game worn items accessible to a broader fan base.”