Silvergate Media is working with children’s live show experts Fiery Light to develop a new theatre tour for pre-school property, Octonauts.
The tour is due to launch in theatres in autumn 2014 and marks the first time that there has been a full-length ticketed Octonauts stage show. The brand has already enjoyed success with a series of live mini shows in Westfield malls across the UK and US.
A new storyline is being written for the tour.
"The world of Octonauts is rich and multi-faceted with distinct, loveable characters that children will be thrilled to see brought to life," said Lesli Zador, VP brand and marketing, Silvergate Media. "The success of the mini shows at Westfield confirms that there is a definite desire for a live theatrical offering."
Fiery Light has produced live shows for numerous high profile children’s brands including Peppa Pig and Lazytown.
Richard Lewis, the show’s director, added: "Octonauts is all about adventure and exploration which offers up a whole host of possibilities in a live environment. From the colourful characters and fantastic underwater setting to the amazing Octopod where the Octonauts live, there’s great scope for a really unique, interactive theatre experience.
"We can’t wait to take young fans on an adventure like never before."