Genius Brands appoints new director of distribution

Mark Shoeman has joined the company.
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Global content management company, Genius Brands is expanding its global content distribution operation with the appointment of the new director of distribution, Mark Shoeman.

The announcement was made today by Genius Brands SVP, global content distribution and marketing and president of Kid Genius Cartoon Channel Deb Pierson, to whom Shoeman will report.

As Genius Brands new Director of Distribution, Shoeman will be responsible for sales of the Genius Brands’ programming library, including the new CGI-animated series, Rainbow Rangers slated to premiere this fall on the #1 rated kids’ network, Nickelodeon’s Nick Jr. in the U.S.; the popular Netflix preschool series Llama Llama, starring Jennifer Garner; tween music-driven YouTube brand SpacePOP; award-winning toddler brand Baby Genius; adventure comedy series Thomas Edison's Secret Lab, and Warren Buffett's Secret Millionaires Club, created with and starring iconic investor Warren Buffett.

“Mark will be a tremendous asset to the Genius Brands team, bringing a wealth of experience, beneficial relationships, and a reputation for being passionately committed to distributing, acquiring and successfully managing quality entertainment content for young viewers,” stated Pierson. 

“With the upcoming launch of Rainbow Rangers this fall on Nick Jr., the recent debut of Llama Llama on Netflix, and the growth of the digital channels, this is a thrilling time to be joining Genius Brands, and I’m looking forward to getting started,” added Shoeman.

Shoeman joins Genius Brands International from DHX Media, where he served as Territory Manager for the US since 2012, managing the sale of approximately 13,000 half-hours of children’s entertainment programming. From 2008 through 2012, Shoeman held the post of Sales Manager for the U.S. and Asia Pacific markets for Cookie Jar Entertainment (formerly DIC Entertainment).


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