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Peppa Pig storms pre-school magazine sector in latest ABC results

Like a pig in muck, Redan Publishing is celebrating continued success in the pre-school magazine publishing sector, recording a year on year increase for its Fun To Learn Peppa Pig Bag-O-Fun and Fun To Learn Peppa Pig titles.

Bag-O-Fun has just posted a 10.3 per cent increase in the most recent ABC results to emerge, with a total average sale of 85,455 that makes it not only the number one best-selling magazine in the pre-school sector, but within the whole children’s sector.

Meanwhile, its sister title, Fun To Learn Peppa Pig has also reported a year on year increase of 3.44 per cent, retaining its second place position in the pre-school charts with an ABC of 66,314.

Elsewhere in the pre-school specialist’s portfolio, FTL Friends and FTL Favourites hold firm in the pre-school top ten. FTL Friends has seen a slight period on period increase to 48,277 and Favourites up from this time last year to 35,674.

Sparkle World continues to be the best-selling multi-character magazine in the Primary Girls’ sector, posting an ABC of 44,386.

All figures cited are credited to the ABC January to June 2018 results.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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