A Pink Panther fashion collection aimed at children and adults has launched at Reserved and Sinsay stores, part of the Polish clothing network, LPP.
The deal was brokered by CPLG on behalf of Metro Goldwyn Mayer.
The first girlswear styles from the collection nrecently arrived at Reserved and include a short sleeve t-shirt with two way sequins, a sweatshirt and dress with an all-over print and cold-shoulder dress. It was the best-selling licensed item across the LPP group for two weeks in a row.
Further styles will roll out over the coming weeks, with adult lines launching for the A/W season.
Reserved boasts over 450 stores throughout Western, central and Eastern Europe, the Middle East and online. The brand opened its first UK flagship store on London’s Oxford Street last year.
Meanwhile, Sinsay has launched a Pink Panther hoody and accessories line for teen girls, with further lines rolling out over the coming weeks.
“The LPP group is one of the fastest growing fashion groups in the world, and we are delighted to see Pink Panther launch across their stores,” said Slawomir Ekiertt, commercial director, CPLG, central and eastern Europe.
“Pink Panther transcends ages, genders and demographics and can be adapted to suit a wide variety of fashion trends. He is the ideal, classic character with which to develop a fast-fashion apparel and accessories collection and we are thrilled with the results.”