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Planeta Junior appoints former Rainbow exec Antonella Ceraso

Planeta Junior has appointed a new country manager for Spain and Portugal in the form of Antonella Ceraso.

Having worked in the licensing and brands sector for over ten years, Ceraso brings with her a wealth of experience drawn from past roles with Rainbow and Copyrights Promotions Licensing Group.

Previous posts have seen the new country manager curate relationships with rights holders such as DreamWorks Animation, Fox, Universal, MGM and CBS as well as alliances with the main Italian license holders.

In her new role, Ceraso will report to Diego Ibanez Belaustegui, international commercial director at Planeta Junior, and will be responsible for developing the business and strategy in the Spanish and Portuguese markets.

Both Trolls and Heidi will take a starring role in the firm’s plans for the territories this year.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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