Sanrio has signed PMS International Group as a new licensee for Mr Men Little Miss travel accessories.
PMS will develop a range including travel pillows, seat belt buddies, hard case back packs and trolleys, launching under its GOSH! Designs brand.
"It is such exciting times for Mr. Men Little Miss in this, their anniversary year," said Ruth Leonard, head of brand and licensing, PMS International.
"These much loved and classic characters offer something for everyone and remain as relevant and popular as ever after 45 years. We can’t wait to unveil our new, bright range, featuring all our favourite characters, at the upcoming NEC Autumn Fair."
PMS International is exhibiting at the NEC Autumn Fair 2016 at Hall 1, Stand B14 – A15 and E20 – D21.