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Po-Zu launches new Star Wars shoe collection in London

Footwear brand Po-Zu has announced the launch of its Star Wars footwear line at The Museum of Brands, in Notting Hill, London.

The exhibit will open on Friday 1st September in celebration of Force Friday and will run until 12th November showcasing sustainable shoes inspired by Star Wars heroes including Rey, Finn, Poe Dameron, BB-8, Chewbacca and the First Order stormtroopers.

“We built the range to be collectible but also highly wearable," Sven Segal, founder and creative director of Po-Zu. "We wanted the shoes to resonate with the Star Wars community whilst also being commercially designed by incorporating some strong trend-led cues. The craftsmanship and quality have been widely praised – our history of working in partnership with our suppliers has helped us to bring sustainability into this collaboration.”

Karin Kihlberg, Museum Manager added: “We are thrilled to showcase a contemporary brand that leads on creating sustainable products in a highly commercial environment.”

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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