Portico has announced that its new range of diaries and calendars are to feature bold designs from Rachel Ellen.
The deal will see four different products featuring the multi award-winning designer’s creation hitting the market, including an A6 diary aimed at seven to ten-year-olds and a square activity calendar for girls with colouring areas and stickers.
There will also be a square family organiser calendar and slim format ‘couples’ calendar both featuring woodland characters.
This new deal is the latest addition to the licensing drive spearheaded by Kirsty Guthrie of KJG, following an agreement that will see Rachel’s work appearing on Qualatex balloons and partyware.
Carmen Long, Creative Director at Portico, said: "We have always loved this brand and admired Rachel’s totally charming and unique look, which has great appeal both for young girls but extends to the whole family too.
"This is a quality brand that really adds something new to our collection of premium dated ranges. We have high hopes for strong retail sales following excellent initial retailer feedback."
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