Posh Paws and Kano among Disney’s new Frozen II product reveal

A new wave of Disney Frozen II products have been revealed, with the launch of Posh Paws official range of plush toys joining Kano’s new Frozen II Coding Kit, allowing kids to create ice castles and snow storms through the power of motion sensor and coding.

Posh Paws International is celebrating the official launch of its Disney Frozen 2 plush toy collection this week, just over one month ahead of the film’s UK cinematic release on November 22 this year.

Film goers and fans of the franchise, which took off phenomenally well in 2013 when Frozen first hit UK shores, wishing to mark the occasion with a memento can now do so with one or more of the new plush characters from Posh Paws.

Each character is recreated in soft fabric, with plenty to choose from, including Olaf, Anna and Elsa, and faithful companion Sven. Each character will be available in a range of sizes.

Speaking of the range release; Lauren Shipman, group brand and marketing director, said: “We are extremely proud of our new Disney Frozen 2 collection. Plush makes a perfect gift for all ages, but when coupled with a film like Frozen 2, it makes that gift even more special.

“We expect this to be a stand out collection for Posh Paws and our retail partners this year.”

Meanwhile, Kano and Disney have partnered for the launch of the new Disney Frozen II Coding Kit, a build-it-yourself coding experience that allows kids to take on the magical role of Elsa via its motion sensor and creative coding experience.

Launched today, kids can simply pop open the box and follow the step-by-step storybook to learn about the board, button, and bits that make up the motion sensor, before connecting it to a compatible device, and bringing it to life with a wave of their hand.

From here, kids can then take on step-by-step coding challenges and discover new powers. Connect code blocks, see the Javascript behind them, learn about loops, logic, and variables. They can then make snowflakes, control blizzards, and conjure their own ice palace with a wave of your hand.

The coding kit features familiar faces from the popular Frozen franchise, including Anna, Elsa, Kristoff, Sven and Olaf. Creations can also be shared with the Disney Frozen Kano World community.

Each kit comes with a step-by-step storybook,  exclusive Kano Disney Frozen 2 Stickers, a printed Circuit Board (PCB) which contains sensors and LEDs, a case (light plate, top + bottom case, power button), and 2 x batteries (AA)

The Disney Frozen 2 Coding Kit is available now and priced at £79.99.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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